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The holiday season is here, and while many customers are shopping for new cars, others are looking to get their current vehicles ready for the challenges of winter. With an automotive accessories sales process, your store can cater to both groups.

As temperatures drop and road conditions worsen, now is the time to promote seasonal accessories in the service lane and on the sales floor. These accessories will protect your customers’ vehicles and will also boost your revenue in Q4 and beyond. 

Consider these essential winter car accessories to increase customer satisfaction and boost your bottom line in the front and back of the house.

Daily life in the automotive industry brings consistently fresh challenges. From new models rolling out, to changing customer expectations, to learning new technology—it’s always refreshing to hear what’s actually working for real dealerships. 

A timeless challenge in dealership operations is maintaining a consistent customer experience throughout the entire process. Sales and service teams are both essential to a dealership’s success, yet they often operate as parallel entities rather than working in sync.

The divide can especially create tension in areas like accessory sales, where both teams have a role to play in delivering a five-star customer experience.

Until September 30th, dealerships have a valuable opportunity to capitalize on multiple benefits and diversify their income streams through the unexpected EV tax credit loophole.

The electric vehicle leasing tax loophole allows dealers to claim the commercial clean vehicle tax credit, up to $7,500, on leased EVs, regardless of vehicle price, buyer income, or battery origin.

Digital retailing is transforming the automotive industry, signaling a significant technological evolution in how vehicles are bought and sold. Today’s car buyers have grown accustomed to seamless digital experiences in nearly every aspect of their lives—from booking flights and hotels to ordering groceries and managing finances—all through their smartphones. As a natural result, car buyers expect that same level of convenience, speed, and accessibility when it comes to purchasing a vehicle.

At Insignia Group, our pets are basically our co-workers. 

They pop up unannounced in video calls, steal our lunch, nap in our chairs, and undoubtedly make the workday a whole lot better! Whether it’s a dog snoring at our feet or a cat climbing across the keyboard again, pets have become a regular part of the work-from-home vibe. 

Introducing a few of our favorite supporting characters: the pets of Insignia Group.