Creating Custom Accessory Packages For Every Kind of Customer

by Whitney Williams on Sep 9, 2020 3:00:00 PM

What can one of the most popular burger joints teach your dealership about Vehicle Personalization? Simple: everybody wants it their way. Personalization is king, and customizing is always a good idea. Right now, dealerships...

3 Aftermarket Summer Trends That Yield A Serious Harvest

by Whitney Williams on Sep 3, 2020 1:45:00 PM

Every season is alive with possibilities. Yes, even in 2020. Strategizing with the turning of the tides can make the difference for your bottom line. What should you do during the summer of an already dramatic year? The same thing you...

Get Game Day Ready With A Seasonal Accessory Shake Up

by Whitney Williams on Sep 13, 2019 9:30:00 AM

Once upon a time, Vehicle Personalization met football and fell in love. The two were married in a dealership overlooking a college stadium and began their lives together. Soon, they welcomed a baby, named Tailgating, and it would...

3 Ways To Find Your New Accessories Champion

by Whitney Williams on Jul 10, 2019 12:00:00 PM

When it comes to selecting an accessory champion for your dealership, there are about three good ways to skin a cat. Dealers should examine their process and store volume to determine who to lean on as their expert in vehicle...

Why OE And Aftermarket Should Rule Your Dealership

by Whitney Williams on Apr 10, 2019 11:30:00 AM

When it comes to deciding how to stock your electronic accessory catalog, the name of the game is “both/and”. Yes, OE and aftermarket accessories are the new Ying and Yang, existing in perfect harmony within your parts department. As...