Insignia Group Announces Million Dollar Challenge Coin Dealerships

Posted by Insignia Group on Feb 8, 2018 10:30:00 AM

February 8th, 2018 ROCK HILL, SC -- Insignia Group LC, the industry leader for accessory sales process consulting and configurator software, announced the winners of its annual Million Dollar Challenge Coin. Each year Insignia honors dealerships selling more than one million dollars in Vehicle Personalization (accessory sales) in their dealerships over the previous year (2017).

To qualify for Insignia Group’s distinction, the dealership must sell more than one million dollars in accessory parts through the dealership's showroom sales process. These sales exclude e-commerce sales made through the dealership's online efforts.

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Topics: Toyota of Braintree, Challenge Coin, Jeff Belzer, Mountain State, Sonic Dealership, Mark Miller Toyota, Educate, Rudy Luther, Luther Brookdale, Ken Garff, Larry Miller Toyota, Smart Motors, Beaverton Toyota, Michaels Toyota Bellevue

Tufankjian Toyota: Loyalty Builds a Lasting Foundation

Posted by Whitney Williams on Jun 15, 2017 2:00:00 PM

We have all seen the empires built in a day: pop-up fads bringing mega success that are here today and gone tomorrow. The lure of getting rich quick can lead organization’s astray from taking the proper steps, like adequate preparation and training, before launching a new program.

Toyota of Braintree in Braintree, Massachusetts didn’t take the bait. From the beginning, the Toyota dealer committed to waylaying fast results and laying a solid foundation to build upon. Month over month, the dealer built their personalization program--and their labor hasn’t been in vain. Toyota of Braintree, the longest standing member of Insignia’s million dollar club, just marked their sixth year of over a million dollars in accessory sales in the showroom.

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Topics: Accessories System, Increase Profits, Toyota of Braintree, Toyota, Dealership, Challenge Coin, Vehicle Personalization, Showroom, sales

Congratulations to the 2012 national "Accessories Sales Champ"

Posted by Insignia Group on Jan 29, 2013 8:00:00 AM

Insignia Group would like to congratulate the #1 accessories sales dealership, Toyota of Braintree. Toyota of Braintree had the largest one-year in-store sales volume of accessories on new cars using Insignia's technology and process. They sold more than $2.1 million in vehicle accessories.

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Topics: Accessory News, Toyota of Braintree

Toyota of Braintree accessory champ to sell $2 million...

Posted by Insignia Group on Aug 15, 2012 8:00:00 AM

Last year, accessory champion Bill DeTellis sold $1.4 million in vehicle accessories over 11 months. He averaged over $830 per vehicle sold at Toyota of Braintree. As of July 2012, Bill is on track to hit his $2 million sales goal. He recently celebrated his best month yet with $183,958 in accessory sales. These numbers do not include revenue generated in service and parts! 

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Topics: Accessory News, Increase Profits, Toyota of Braintree