As a Parts Manager, we know you get it. You’re well aware that accessories are an untouchable industry, a pandemic-proof, money-making boost for the front and back of the house.
Often, the parts department divides efforts to sell accessories via digital retailing, e-commerce, and in-store. While a combination effort is an admirable (and successful) approach, parts shouldn’t lose sight of their best and easiest customer—the sales department.
Here are three reasons why working with sales to sell accessories is a good idea.