Blog

Kruse Motors Finds The Sweet Spot in Accessory Sales

Posted by Insignia Group on Jan 7, 2026 4:46:52 PM

Turning the page on the calendar resets monthly, quarterly, and yearly goals; yet many things are business as usual. Dealerships continue to navigate evolving buyer expectations and rapidly changing technology while juggling the ongoing fade of the salesperson as we know it.

Read More

Topics: Customer Success, sales team, Accessories sales, tips, increase sales

5 Essential Winter Car Accessories to Bundle This December

Posted by Insignia Group on Dec 9, 2025 4:55:38 PM

The holiday season is here, and while many customers are shopping for new cars, others are looking to get their current vehicles ready for the challenges of winter. With an automotive accessories sales process, your store can cater to both groups.

As temperatures drop and road conditions worsen, now is the time to promote seasonal accessories in the service lane and on the sales floor. These accessories will protect your customers’ vehicles and will also boost your revenue in Q4 and beyond. 

Consider these essential winter car accessories to increase customer satisfaction and boost your bottom line in the front and back of the house.

Read More

Topics: sales team, Accessories sales, tips, increase sales

A Dealer’s Take on Using IG Suite: Why Buy-In and Support Matter

Posted by Insignia Group on Nov 19, 2025 10:33:38 AM

Daily life in the automotive industry brings consistently fresh challenges. From new models rolling out, to changing customer expectations, to learning new technology—it’s always refreshing to hear what’s actually working for real dealerships. 

Read More

Topics: sales team, Accessories sales, tips, increase sales

Building a Bridge Between Sales and Service With Accessories

Posted by Insignia Group on Nov 7, 2025 12:23:11 PM

Read More

Topics: Dealership, sales team, Accessories sales, Digital Retailing

The Demise of Career Car Sales and What’s Ahead

Posted by Insignia Group on Oct 22, 2025 11:54:46 AM

Read More

Topics: Dealership, sales team, Digital Retailing, dealership internet sales manager

Dealerships Driving Success with Consistent Accessory Sales Processes

Posted by Insignia Group on Oct 1, 2025 12:10:59 PM

Read More

Topics: sales team, increase sales, accessory sales

The Gap Between Dealerships and Evolving Technology

Posted by Insignia Group on Sep 16, 2025 4:06:58 PM

Read More

Topics: Accessory News, online catalog, Digital Retailing

Accessory Sales: A Minefield of Information Mismanagement

Posted by Insignia Group on Aug 11, 2025 1:58:37 PM

Read More

Topics: Sales Best Practices, sales team, Accessories sales, parts department

How the EV Tax Loophole Works in Favor of Accessory Sales

Posted by Insignia Group on Jul 10, 2025 4:18:31 PM

Until September 30th, dealerships have a valuable opportunity to capitalize on multiple benefits and diversify their income streams through the unexpected EV tax credit loophole.

The electric vehicle leasing tax loophole allows dealers to claim the commercial clean vehicle tax credit, up to $7,500, on leased EVs, regardless of vehicle price, buyer income, or battery origin.

Read More

Topics: Accessory News, Dealership, Accessories sales, increase sales

The Rise of Digital Retailing in Automotive: Meeting the Modern Customer’s Expectations

Posted by Insignia Group on May 29, 2025 2:11:23 PM

Digital retailing is transforming the automotive industry, signaling a significant technological evolution in how vehicles are bought and sold. Today’s car buyers have grown accustomed to seamless digital experiences in nearly every aspect of their lives—from booking flights and hotels to ordering groceries and managing finances—all through their smartphones. As a natural result, car buyers expect that same level of convenience, speed, and accessibility when it comes to purchasing a vehicle.

Read More

Topics: sales team, Accessories sales, tips, increase sales