5 auto accessories your dealership should be selling

We know the  importance of selling auto accessories and how doing so can dramatically increase dealership profits.  Now that you have decided to start selling accessories, the next logical question is, “Well, which auto accessories should I sell?”

While the possibilities are virtually endless, here are 5 ideas to get you started:

1) Remote Start: Regardless of the vehicle, Remote Start has proven to be one of the most popular accessories. The Remote Start has been particularly popular with female car buyers, and as we’ve discussed before, women represent a growing share of the vehicle-buying market.

2) Floor Mats, All Weather: If “cleanliness is truly next to godliness,” then Floor Mats are an indispensable accessory.  The key benefit to these all-weather mats is that they are useful in all climates and geographical areas.

3) Heated Seats: It may seem strange to talk about  heated seats in the middle of spring, (although those of you in Denver  may disagree), but since a vehicle is a long-term purchase, it want be long before cold and snow winters arrive, and heated seats make for a much more comfortable ride on those frigid morning.

4) Window Tint: Obviously you will need to comply with the laws of your particular state, but  window tint has proven to be particularly popular with younger vehicle buyers, who are a key target market for vehicle personalization

5) iPod/iPhone Interface: Despite intense competition, Apple is continuing to dominate the mobile technology market. (There were 350 million iPods sold in September 2012.)  Apple also recently announced that they will be putting more focus on making their products more vehicle friendly.  All of this adds up to a huge accessories revenue opportunity

As we mentioned earlier there are hundreds, if not thousands of accessories that you can offer at your dealership; including these five top sellers along with other options is an excellent way to increase your PNVR.