News and PR

Harry Brown’s Family Automotive in Faribault, Minnesota skipped crawling, felt no need to walk, and went directly from rolling over to sprinting as an infant client. This Guided Development customer is the new child prodigy as they make leaps and bounds in record time. Vehicle Personalization Expert, Kurt Daughtery, is the proud father and is already predicting this kid puts himself through college as we all stand in awe of the remarkable progress they’ve made in their first full month using the program.

Wisconsin’s Fields Jaguar Land Rover Waukesha came out of the gates swinging on accessory sales! Linking up with the Insignia team just a few short months ago in December, the entire dealership embraced the opportunity set before them with gusto.

**While this success story is from 2019, it has been updated at the bottom with numbers for 2021!

The Twin Cities Carlson Toyota is kicking accessory sales into high gear with a strategy focusing on best practice tips. Carlson Toyota has been on Insignia Group’s Everything Plan accessory sales program since 2016. The program joins dealer and local Vehicle Personalization Expert in the quest for a sustainable, profitable personalization process that unfolds over a period of months, and is continually nurtured by our skilled consultants.

 It’s a proven fact that following Insignia’s best practice tips will add thousands, sometimes millions in gross profit to your dealership in a calendar year. Sometimes, however, the stars align and a beautiful ballet of synchronization between corporation and consultant produce a stage-worthy performance, far beyond what’s hoped for.

Nashville, Tennessee--the city of expression. The city that gave us Carrie Underwood now gives us better, more beautiful Jags and Land Rovers that put your base model to shame. Imagine that. Shaming a Jaguar. We’ve seen it all, folks.

Country music, famous hot chicken, the Parthenon and the Tomato Art Festival are only a few of Nashville’s unique qualities that beckon you to get to know her. Whether it’s songwriting, street art, or painting a school bus hot pink and starting a tour business, Nashvillians are true individuals. Nashville Jaguar Land Rover cashed in on that fact.

Long ago when the Mayflower landed, weary pilgrims climbed out of the boat and onto Cape Cod. It is rumored that this location is where famous explorer John Smith prophesied that Massachusetts would be the home of a wise ruler who would lead his people to automotive greatness with diligence and commitment.

This prophecy was (obviously) fulfilled in Bryan Scarpellini, General Manager, at Hyannis Toyota in Hyannis, Massachusetts. (Disclaimer: There is potential that a portion of this history lesson was fabricated.)

Working together with Insignia Vehicle Personalization Expert, Jason Ludwig, Hyannis Toyota quickly absorbed the passion for pizzazz and all things personalization were born.

Could creating a highly profitable accessory program in your store be as simple as following best practice tips?

Well, yes.

Hurlbert Toyota is the epitome of success in the making. This won’t be the last you hear of this store. In fact, this is only the beginning. Maybe you’re the type of person who likes bullet points or a handout; someone who thrives on a plan. This story is for you. Take your copy of Insignia’s best practice tips, and follow along step by step as the magic unfolds.

In the smallish town of Newark, Delaware, there is a seasoned salesmen relaxing on his day off, feet up, smile on his face, surrounded by grandiose feelings of success and stacks of crisp bills fastened with rubber bands.

Though the likelihood of fabrication in that description is high, Newark Toyota World’s Ken Steen is news you don’t want to miss. Ken is leading his dealership in total gross per unit already this year, which is really no surprise at all.

Images from www.newarktoyotaworld.com

The lead singer gets all the glory.