Vehicle Personalization is the only process in your store that will touch every department—from sales to parts to service to prep and delivery. Accessories are an afterthought when selling cars when they should be as normal a part of the car selling process as sending purchase information to the F & I department.
Let us help un-complicate it for you. We guarantee success. Yes, we’re that confident our process training will work, regardless of your market, brand, lease rate, or car sales volume.
Offering customization during a car purchase increases the value of the purchase experience and enhances the dealership brand. Insignia Group’s consultants are experts in training personnel in the dealership to develop a sustainable, profitable process for all vehicle sales by properly using our software to entice customers to personalize their vehicles. A customized vehicle has better customer satisfaction, increased profits per vehicle sold, and a better opportunity for customer retention and referrals.
When you use our consultants, you can expect: