News and PR

How Consistency Creates Cash Commission

Superior Subaru of Houston has an astounding accessory sales track record that has elevated the store above its competition.

Leveling up from the previous year, with a whopping 72% increase in average monthly sales revenue, annual accessory sales are expected to continue climbing. We spoke to sales manager Naser Maraghi to take a closer look at their accessory sales process. 

How an Accessory Manager Sells 70 Items A Month, Single-Handedly

In the heart of Texas there is a dealership that shines under the sun, with accessory sales sparkling brighter than their vehicle sales. Gillman Subaru Southwest in Houston, Texas, is a diamond in the rough with unmatched accessory sales. When you sell accessories, what is your method? Do you have one? Do you show your customer a list of the most popular items for that vehicle? Ask them their driving habits or daily routine? Gillman Subaru Southwest found their secret recipe to success—and after speaking to their accessory manager, Aldo Cortes—we were lucky enough to decipher it. Cortes has mastered his accessory sales process and we sat down for an interview with him to help others sell accessories just as effortlessly!