Larry Branche on process and accountability

Supporting well over a dozen locations with a consistent system and process helps Larry Branche, Director of Aftermarket Sales at Fitzgerald Auto Malls realize success:

"The system allows us to sit in any showroom and pull up any of the brands...and that's a great asset to have. The process and the partnership with Insignia makes sense."

Mr. Branche knows that accountability at every level in the dealer group is key:

"It has the ability to measure the performance of your associates and present it in an easy report."

Larry Branche, Director of Aftermarket Sales at Fitzgerald Auto Malls

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