Increasing front end gross selling accessories

Posted by Insignia Group on Aug 30, 2011 8:00:00 AM

Dealership retention, specifically quality sales consultants is a major expense. Recruiting, training and retaining talent is expensive. Structuring a compensation plan that enables sales consultants to share in the financial benefits of vehicle personalization drastically reduces this expense.

"Overall, we were doing no accessory sales before and now it's made a huge difference in the dealership and created a stream of revenue that was not there before." Brad Marr, GSM


Topics: Chuck Patterson Toyota