Insignia Group in Digital Dealer December 2021 Magazine!

Posted by Insignia Group on Dec 17, 2021 3:42:24 PM


The mention of low inventory has been talked about since March 2021, and we aren’t done yet. With the newest prediction being that dealerships will be dealing with low inventory until 2023, more dealerships are now starting to feel the squeeze.

While low inventory does drive up the selling price, it’s not enough when you’re a volume dealership that goes from 150-400 cars a month to 30. No amount of increase in price is going to replace the lack of inventory. This results in budget cuts, salespeople being laid off, and dealerships scrambling to figure out a way t

o offset the damage. The good news: a not so creative, yet slightly secretive solution is accessories.

Read the rest of the article on Digital Dealer!