Mutual focus on accessories sales solutions will boost bottom lines of automotive dealerships across the U.S.
ROCK HILL SC: November 5, 2013 – Insignia Group, leading providers of accessories sales systems and in-dealership process training, was selected by Snap-on Business Solutions (SBS), a division of Snap-on Incorporated, to enhance their marketplace offerings. SBS and Insignia will jointly promote the Insignia System going forward. SBS is also migrating several hundred Mopar EASy (Electronic Accessories System) customers to the Insignia system across the United States.
“We are excited to partner with Insignia,” says Corey Roberts, Vice President of Global Parts and Service at Snap-on Business Solutions. “Our collaboration is bringing to market a best-in-class solution by combining Insignia’s focus on and expertise in all-makes accessory selling with Snap-on’s experience and leadership in dealership productivity and parts selling solutions.”
To complement Snap-on’s market-leading line of electronic parts catalog (EPC) solutions, including the new cross-brand EPC 5 platform, SBS and Insignia will integrate their systems to deliver the market’s first automated parts and accessories sales solution. Operating across vehicle brands, this new solution will strengthen both companies’ dealership accessories-focused product and service offerings.
“SBS expanded the vehicle personalization market with their EASy system,” says David Stringer, Insignia Group President. “SBS’s quality product and dedicated efforts moved dealerships to recognize a new revenue opportunity. Assisting our partner in satisfying the growing needs of their customer base is a privilege. Partnering with SBS, the industry-leading EPC service provider, is a strategic step in helping dealerships streamline the procurement-to-delivery process for both parts and accessories.”