Industry Guide

Insignia Group

Recent Posts

The Secret to Customer Retention in Dealerships

Posted by Insignia Group on May 12, 2021 5:03:59 PM

Make no mistake: customer retention is a full-time job. The process of cultivating and maintaining loyal customers should be emphasized as highly as the sales process itself. There are many opportunities, between introduction and post-sale, to build a lasting relationship with a customer. So many of those opportunities involve Vehicle Personalization. From building rapport as you start at the trade, or inviting customers to relax between F&I, as well as offering a tune-up service six months later—accessories are integrated in all of it. This makes personalization the key to customer retention. 

Read More

Convincing Your Boss to Adopt New Software: A Guide

Posted by Insignia Group on Mar 10, 2021 11:34:00 AM

Efficiency is a commodity valued by people and businesses alike. Finding software to make your job easier and improve your dealership is a value-added bonus (and possibly a career enhancer). As we all know, walking into your supervisor’s office with the intent of asking for money and changing processes
is intimidating. The anxiety associated with such meetings is enough to make some shy away from even pitching the idea to their boss altogether. So, we created a guide on how to talk to your boss about adding a new system to your store and becoming the hero the business needs.

Read More

Top Accessories Sold in 2020 | Ford

Posted by Insignia Group on Jan 14, 2021 5:36:22 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | Honda

Posted by Insignia Group on Jan 14, 2021 5:33:26 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | General Motors

Posted by Insignia Group on Jan 14, 2021 5:30:17 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | Volkswagen

Posted by Insignia Group on Jan 14, 2021 5:26:44 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | Toyota

Posted by Insignia Group on Jan 14, 2021 5:23:25 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | Subaru

Posted by Insignia Group on Jan 14, 2021 5:20:21 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | Jaguar Land Rover

Posted by Insignia Group on Jan 14, 2021 5:14:44 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More

Top Accessories Sold in 2020 | FCA

Posted by Insignia Group on Jan 14, 2021 5:07:00 PM

What's In This Report

2020 has come to an end and with it, we have a report about all the accessories that matter to your customers. Accessories might be an afterthought for some dealerships, or some know it’s important but
don’t think they have the time to work in accessory sales, and to those people, we say: you snooze, you lose.

Read More