Vehicle Personalization is a showroom process for presenting customization to retail vehicle buyers. By offering customers the opportunity to personalize, dealerships will sell more vehicles and create a better experience.This better experience exceeds the customer’s expectations, which increases the value of the purchase. This then enhances the long-term investment in the vehicle brand, and leads to referrals and repeat customers
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Insignia is passionate about vehicle personalization. We believe in offering personalization in the showroom at the point of sale, when your customer is excited about their new... more...
Our knowledge base delivers advice ranging from success stories in dealership-driven vehicle customization to best practices from top achievers. Join now.
Insignia's Vehicle Personalization center is your one-stop spot for better customer engagement. In partnership with Snap-on Business Solutions, our high-definition monitors with our easy-to-use system makes the sales process more enjoyable for not only the customer but you as well.
Insignia team members represent the front-line of a rapidly evolving industry. Ask an Insignian what they love most about working here and you'll likely hear "the people" or "because it feels like family." When you work side-by-side on challenging and exciting projects with a team that's having fun, it's not just a job: it's a rewarding career. Our reputation and customer-first approach attracts the right people, creating a company culture that encourages long-term, fulfilling careers.