Snap-on Business Solutions and Insignia Group Form Strategic Partnership

Posted by Mike Pitkowicz on Nov 5, 2013 8:30:00 AM

Mutual focus on accessories sales solutions will boost bottom lines of automotive dealerships across the U.S.

ROCK HILL SC: November 5, 2013 – Insignia Group, leading providers of accessories sales systems and in-dealership process training, was selected by Snap-on Business Solutions (SBS), a division of Snap-on Incorporated, to enhance their marketplace offerings. SBS and Insignia will jointly promote the Insignia System going forward. SBS is also migrating several hundred Mopar EASy (Electronic Accessories System) customers to the Insignia system across the United States.

“We are excited to partner with Insignia,”SBS_Insignia_Partnership says Corey Roberts, Vice President of Global Parts and Service at Snap-on Business Solutions. “Our collaboration is bringing to market a best-in-class solution by combining Insignia’s focus on and expertise in all-makes accessory selling with Snap-on’s experience and leadership in dealership productivity and parts selling solutions.”

To complement Snap-on’s market-leading line of electronic parts catalog (EPC) solutions, including the new cross-brand EPC 5 platform, SBS and Insignia will integrate their systems to deliver the market’s first automated parts and accessories sales solution. Operating across vehicle brands, this new solution will strengthen both companies’ dealership accessories-focused product and service offerings.
“SBS expanded the vehicle personalization market with their EASy system,” says David Stringer, Insignia Group President. “SBS’s quality product and dedicated efforts moved dealerships to recognize a new revenue opportunity. Assisting our partner in satisfying the growing needs of their customer base is a privilege. Partnering with SBS, the industry-leading EPC service provider, is a strategic step in helping dealerships streamline the procurement-to-delivery process for both parts and accessories.”

Times Square PR
About Insignia

Insignia Group, the leading provider of accessories sales systems and process training helping dealers maximize profits since 2001. Insignia currently supports 22 brands and serves dealerships nationwide empowering them to establish and grow Accessories Profit Centers.

About Snap-on

Snap-on Business Solutions (SBS) is a division of Snap-on Incorporated, a leading global innovator, manufacturer and marketer of tools, equipment, diagnostics, repair information and systems solutions for professional users performing critical tasks. Products and services include hand and power tools, tool storage, diagnostics software, information and management systems, shop equipment and other solutions for vehicle dealerships and repair centers, as well as for customers in industries, including aviation, aerospace, agriculture, construction, government and military, mining, natural resources and power generation. Products and services are sold through the company’s franchisee, company-direct, distributor and internet channels. Founded in 1920, Snap-on Incorporated is a $2.9 billion, S&P 500 company headquartered in Kenosha, Wisconsin.