THE INDUSTRY’S BEST IN VISUALIZATION TECHNOLOGY

Insignia Group, LC’s patented process and software platform (U.S. Patent No. 8,566,714), is a retail-focused, vehicle-to-accessory visual configurator (Vehicle Configurator System) for use in dealership showrooms during vehicle purchases or service appointments.

Insignia has two major components to its software-as-a-solution services: an expansive catalog of accessory data and a broad library of 3D-rendered vehicles and accessories. 

With the ongoing advancement of internet connectivity, processing power, and internet software applications, Insignia now offers its catalog and visualization assets via an API connection. 

For software vendors, this means incorporating Insignia’s visualization capabilities within the vendor’s native software user experience. This provides the automotive retail industry a way of presenting Vehicle Personalization visually and consistently during the vehicle purchase and service process. 

For manufacturers and suppliers, this will provide an affordable and scalable means of offering a visual experience through the manufacturer’s supply chain sales and marketing channels. Insignia is offering its vast cataloging and 3D-rendered assets production as an affordable and scalable service to manufacturers for broad syndication throughout the automotive retail supply chain.