Why is there a Parts Advisor in the showroom?

by Insignia Group on Dec 30, 2014 1:54:00 PM

Stateline Chrysler Jeep Dodge has implemented the Insignia process with a twist! By relocating a Parts Advisor in the showroom they acheived $54,087 in accessory orders for August ($784 per customer). Download a PDF version of the...

Making the order management process easy!

by Insignia Group on Aug 15, 2013 8:00:00 AM

Offering vehicle personalization involves more than catalog software, it requires an order management system. John Hicks briefly discusses his teams success leveraging the order management tools within Insignia's selling system....

Gwinnett Place Honda accessory sales up 78% over 2012

by Insignia Group on Aug 15, 2013 8:00:00 AM

Gwinnett Place Honda, a Hendrick Automotive Group dealership located in the greater Atlanta GA area continues to increase per unit revenues through vehicle personalization year over year. As a Vehicle Personalization team, Danielle...

Subaru dealership increases PNVR to over $250

by Insignia Group on Jul 8, 2013 8:00:00 AM

Offering vehicle personalization has helped Dave Mason and his team increase front end gross on vehicle sales by over $250. To improve the customer service experience Dave leverages a kiosk. "We use the kiosk to assist the client in...

Bill Cash and $2M in accessories profit

by Insignia Group on May 29, 2013 9:49:00 AM

Keeping great sales consultants, building team confidence and delivering as promised is ciritical as Bill Cash, Vice President of Fitzgerald Auto Malls explains:

Scott Addison and the F&I sales increase

by Insignia Group on May 29, 2013 8:00:00 AM

F&I represents a substantial revenue source for any dealership.  Scott Addison, Corporate F&I Manager of Fitzgerald Auto Malls found that accessory sales increases F&I profit:

Scott Ascher on impacting sales competition

by Insignia Group on May 29, 2013 8:00:00 AM

Vehicle Personalization represents a substantial revenue source.  Scott Ascher, Vehicle Sales Director of Fitzgerald Auto Malls found that accessory sales creates competition:

Larry Branche on process and accountability

by Insignia Group on May 29, 2013 8:00:00 AM

Supporting well over a dozen locations with a consistent system and process helps Larry Branche, Director of Aftermarket Sales at Fitzgerald Auto Malls realize success:

Jack Fitzgerald and a changing industry

by Insignia Group on May 29, 2013 8:00:00 AM

Shrinking profit margins, increased competition...it's tough out there. Nobody knows this more than Fitzgerald Auto Malls Founder and CEO Jack Fitzgerald:

Matt Coates addresses the communication disconnect

by Insignia Group on Apr 13, 2012 8:58:00 AM

A beakdown in communication between departments can bear the greatest impact on CSI. Matt Coates and Tom Zeffiro discuss how Insignia helped to improve CSI and first time service conversions. Download a PDF version of this story.