Train insane or remain the same

by Whitney Williams on Oct 19, 2017 12:00:00 PM

Imagine walking to the back of your lot and discovering a new vehicle from your inventory, literally picked up and put IN the dumpster. You stare in amazement trying to figure out how one of the most expensive cars on your lot is...

5 Accessories to Pumpkin Spice Up Your Dealership

by Whitney Williams on Oct 12, 2017 1:39:34 PM

Pumpkin spice is in the air. With the changing of the seasons comes differing needs to protect and prolong your customer’s vehicle. As we float into fall, winter weather should be on the dealership’s mind. The month of October is the...

Clements and Jay Wolfe: sales associate use personalization to create a great experience, extra income

by Whitney Williams on Sep 5, 2017 12:53:21 PM

No matter the brand, location, or dealership size, every dealer in America has common challenges they face. High turnover in the showroom and the illusive perfect CSI score do not discriminate--these are obstacles known by all....

Top 3 Things Your Millennial Customers Want

by Whitney Williams on Aug 17, 2017 12:00:00 PM

“In the next ten years, 40% of all new vehicles will be sold to millennials, and they’ll be buying cars for the rest of the 21st century” [AutoTrader] In 2013, AutoTrader conducted an extensive study of the millennials buying motives...

OnTrack 1.0 is Here;Toyota Dealers Upgraded First

by Whitney Williams on Aug 1, 2017 3:28:05 PM

Insignia customers, you are about to be upgraded. The Insignia's OnTrack 1.0 will release August 7 and you’re going to love what you see. A sleek, modern new interface that’s easier to navigate-because you deserve it. We’re proud to...

Toyota of Portland: Vehicle Personalization Gives New Hire Chance to Succeed

by Whitney Williams on Jul 27, 2017 3:00:00 PM

If you thought middle school gym class was nerve wracking, how about your first day in car sales? Being the fresh face on the sales floor can be intense. There’s a lot to be learned and plenty of competition. While healthy dealerships...

Educators in your showroom

by Whitney Williams on Jul 20, 2017 12:05:07 PM

Successful dealerships do not sell vehicle personalization. No, dealers with millions in added front-end gross are not made up of smooth-talking accessory managers. High volume personalization profit centers aren't giving anything...

Five accessories that will set off fireworks for the 4th

by Whitney Williams on Jun 27, 2017 10:03:54 AM

The Fourth of July brings its own unique set of challenges and opportunities to the dealership world. Though hitting sales goals isn’t typically targeted for the first week of the month, the upcoming July holiday is known for big...

Tufankjian Toyota: Loyalty Builds a Lasting Foundation

by Whitney Williams on Jun 15, 2017 2:00:00 PM

We have all seen the empires built in a day: pop-up fads bringing mega success that are here today and gone tomorrow. The lure of getting rich quick can lead organization’s astray from taking the proper steps, like adequate...

Morrie’s Subaru: Snowball that can’t be stopped

by Whitney Williams on Jun 6, 2017 1:00:00 PM

Evolution: (noun) The gradual development of something, especially from a simple to a more complex form. Management at Morrie’s Minnetonka Subaru took the desire to add front end gross in their showroom and set it in motion. Starting...