Best Practice: Eliminating Paper We-Owe

by Whitney Williams on Oct 22, 2018 11:30:00 AM

The we-owe document is a staple of the automotive world. This invaluable document originated out of a need to protect both dealer and customer, but stacks of paper documents leave both parties wanting. Documentation is the key to...

The social media beast is hungry

by Whitney Williams on May 10, 2018 11:00:00 AM

Just a few years ago, you could resist the social media temptress. No, it wasn’t popular, but you could pull it off. Swim upstream a bit. Dabble, but resist diving right in. No more. The social media beast is hungry and it eats a full...

Vehicle personalization goes steady with eCommerce

by Whitney Williams on Sep 12, 2017 2:34:13 PM

Insignia is passionate about vehicle personalization. We believe in offering personalization in the showroom at the point of sale, when your customer is excited about their new purchase and eager to make it their own. We also believe...