According to the 2011 Automotive Accessory Market Report conducted by Foresight Research 44% of all buyers spend at least $250 and intend to spend a whopping $1,810 on accessories!
To support the growing consumer demand and the dealerships need to present quality aftermarket products Insignia’s offerings continue to expand. Our Aftermarket Partners are industry leaders with a track record of providing quality products and services to the automotive industry. Adding aftermarket products to your accessories offering is simple and will increase your revenue opportunity.
“Our dealership leads the New England Toyota region in aftermarket accessories sales at an average of $450 for every vehicle sold by the dealership.We average over $120,000 in accessory sales every month.”
Bill DeTellis, Accessory Manager, Toyota of Braintree
The Network makes managing, marketing, and fulfilling sales of quality aftermarket products easier for dealerships.
Insignia's Aftermarket Partner Network allows dealerships to access accurate and consistent product information while applying their own dealer installation and labor rules. Our growing Network of partners increases the opportunity for replacement gross and increased revenue in your dealerships.
“With the Insignia System now everything is with a click of a mouse, you know your labor, you know your parts you even know your monthly payment which allows the customers to take advantage of getting the accessories at the time of sale for a small monthly fee rather than shell out a lot of money at a later date.”
Brad Marr, General Sales Manager, Chuck Patterson Toyota
Many of our aftermarket partners have been added to the Network in direct response to requests from our dealerships. To recommend a vendor or aftermarket company that your dealership currently works with, please send us their contact information.
If you're a re-styler and are interested in expanding your products' presence in dealerships, contact us to learn how we can work with you in the field as well as integrate the products that you carry into our system.