Don't take our word for it...

"Insignia is a pivotal component to our Toyota Signature accessories sales process."

- Mark Polasek

Parts Manager
Elrich Toyota

Case Study

"The Insignia system allows us to provide consistent accessory pricing across all of our departments. We now control the sales price, limit discounting, and maintain our gross profit margins in sales, service and parts."

- John Marasco, Service Manager

Wright Automotive Group

Case Study

"I have looked at every system on the market today and Insignia is in a class by itself. They have a complete turnkey system that can get any Dealer in the accessory business with the flip of a switch. With the Insignia Accessories System, we doubled our accessory sales PNVR in 12 months. Our penetration went from 28% to 49%."

- Steve Lagerquist, Parts and Accessories Marketing Manager

Walser Automotive Group

"The Insignia Accessories E-Catalog is great! I use it every day, logging in first thing in the morning checking for orders, as well as new accessories just released. We have an additional computer at the accessory desk for the sales staff - they really like the computer friendliness and being able to check pricing at anytime. Customers love the way that they can shop and order online from the comfort of their home / office. Presenting and selling accessories to customers is much easier and profitable with the Insignia System."

- Ken Willis

Vandergriff Chevrolet

"Insignia's accessory portal has provided a great tool for customers and sales reps to present the available accessories for their vehicle. There is no more running around to different departments searching for pricing and labor times it is all there at your fingertips. We like to think of it as "Accessory Buying Made Easy". You only need to put a process in place and hold your staff accountable and it will work."

- Jamie Tilley

Crown Automotive Management Company

"Wow, you guys are fast! Either I am the only guy in the country emailing Insignia, or you have the best customer service department in the world."

- Jerry Gygi

Bill Estes Chevrolet

"Insignia does a great job! Using the Insignia Accessories System in our dealership really helps us sell more accessories."

- Dom Gruttadauria

Classic Chevrolet
Mentor, OH

"The Insignia Accessories System is the best product on the market for presenting and selling accessories to dealership customers. It makes it so simple for our dealerships' staff to sell accessories to their retail customers; with its consistent use the Insignia System provides additional profit to virtually every vehicle sale!"

- Larry Branche, Corporate Manager

Fitzgerald Auto Malls

"I have been in the sales industry for a long time now and have never had a tool as helpful as the Insignia System. Thanks to you and your team for all of your efforts."

-Chad Holbrook

Rocky Mountain Accessory Center

"Outstanding service!"

- Rusty Thigpen, Parts Manager

Rick Hendrick Chevrolet

"Mike Mullaney, President of Hudson Buick Pontiac GMC, has invested in the Insignia Accessories System, and after some training, the sales force has begun to see how the simple act of offering GM Accessories to the customer during the sales process can produce extra sales and gross. This was proven when Glenn Dingee presented GM Accessories to a customer who purchased a 2007 GMC Sierra 1500 Crew Cab using the Insignia System. The customer purchased $8420.00 of GM Accessories and produced $1027.00 of Gross Profit to the deal. The Accessories included Step Tubes, a Wheel Package, Mud Flaps, Vent shades, Hood Deflector, and a Navigation Radio. This has all the sales people at the dealership interested in selling accessories, and have all begun to offer accessories to every customer."

- Ed Brandt, Sales Representative

Vehicle Outfitters (GM ADI)

"Accessories are a value added intangible. With the Insignia System, harnessing the value of accessories is simple. It makes shopping so easy and engaging that our dealerships' customers will generally make a purchase once presented with personalization available for their vehicle. Additionally, for those who don't purchase immediately, the system captures their customer information and links them to their sales person, for simple and targeted follow-up. No other product on the market provides this same capability and support for remarketing accessories to customers after they leave the showroom floor."

- Larry Branche

Fitzgerald Auto Malls